​​ 10 Creative Event Ideas to Engage Attendees | Ultimate Experience

, Published by Ultimate Experience

The more creative your event, the more likely your guests are to remember it!

So many events take place every year that it can be hard to make yours truly "stand out" from the crowd. It's up to you come up with creative event ideas that will set yours apart and give your guests that "Oh, wow, this is amazing" moment.

How can you make your event truly one-of-a-kind? Don't worry: here at Ultimate Experience we have lots of creative event planning ideas to help you out…


1. Make the Venue Unique

Why not give your guests a truly original location for the event? For example, a rooftop venue will deliver spectacular views of the city below, and the scenery will stand out in their minds when they think about the event.

A few more creative venue ideas:

  • An old subway station turned to a discotheque
  • A 1920s' speakeasy style bar
  • A country estate
  • A garden amidst the heart of London
  • In the Royal Library

Basically, invite them to a location they would never have experienced otherwise, and let the venue do the rest.


2. Augmented Reality

Imagine walking into a room where everything looks like it's straight out of a computer game or virtual world. That would be an event to remember!

Augmented reality can be incorporated into your events in a number of ways:

  • Record the keynote speech in 3D
  • Deliver a presentation in augment reality
  • Create an augmented reality app
  • Use AR/VR headsets to give your guests a 3D tour of your facilities

Something as wondrous as augmented reality can deliver a truly stunning event experience that will have your guests talking for sure.

woman in oculus rift vr, event ideas, ultimate experience

3. Silent Conferences

A silent conference is essentially a conference where no one is actually giving a live presentation in the main event room. Instead, guests have access to a number of headsets linked to multiple presentations delivered by speakers--both live and recorded, but not in the event room itself. This allows you to fit many presentations and speeches into one space, and will give your guests a chance to customize their experience of your event. It's unique and a great way to deliver a lot of information without overwhelming your guests.

man in headphones, event ideas, ultimate experience

4. Top Secret

If you want to make your guests feel truly special, you need to deliver an element of exclusivity. The way to do that is by planning a top secret event.

This starts with a secret location, one known only to the event organizers and the "prime" guests--a handful of people invited to attend. Give the guests permission to invite one or two other people, and you'll soon have a chain of word of mouth that will spread the word like wildfire.

This element of exclusivity will guarantee that people are interested. After all, we all want what we can't have, and we feel doubly special if we are getting something no one else is!


5. Unconferences

"Unconferences" are events that allow the attendees to speak their mind and share their expertise, allowing for a much broader range of information to be shared than would be via a guest speaker.

The unconference has no agenda or schedule, but there is simply an event theme. Attendees write down topics they'd like to learn more about, and they are encouraged to form discussion groups. These open discussions allow multiple speakers to share their knowledge on a broad range of subjects, and allows guests to pick and choose the information they're interested in learning.


5. Elevator Pitching

Instead of having a long-winded presentation by one speaker, why not give multiple guests and speakers the chance to say more with fewer words?

An "elevator pitch" lasts about 30 seconds, and it delivers a highly concise version with all the important information your guests need to know. Give your speakers and presenters just 2-3 minutes, and they're forced to eliminate all the "fluff" and only deliver the truly important information.

This is especially useful if you are introducing a lot of new products or services, but you don't want to bore your guests with long presentations. By creating a series of rapid-fire presentations, you give your guests a chance to see the new and amazing, but in such small snippets that their curiosity will be engaged to go and find out more.

audience, event ideas, ultimate experience
speaker at an event, event ideas, ultimate experience

6. Knowledge Café

This style of event is truly amazing if you want to obtain information from the attendees and guests rather than presenting something new.

The way it works is that your guest speaker/lecturer starts off with a short presentation that provides information and background on the event itself. Then, they pose an open-ended question that will be the "theme" of the event.

Once the question has been posed, the attendees are encouraged to form discussion groups. Discussions can last anywhere from 30 to 120 minutes, after which time the groups reconvene and share the results of their discussions.

With such a broad range of input, you'll find a lot of helpful information you would never have come up with on your own.


7. Make 'Them Laugh

If you truly want to deliver a unique experience for your events, make them laugh! Everyone loves to laugh, and laughter creates feel-good endorphins that will promote a positive association with your event. Every time your guests think about your event, they'll remember how much fun they had, and that will be associated with your brand or product.

Hiring a stand-up comedian or comedy troupe can be a great way to give your guests an unforgettable experience.


8. Unleash Their Creativity

You'd be amazed by how many people have creativity hidden inside! One great way to help your guests enjoy your event more is to let them express that creativity.

How can you do that?​

  • Give each guest a piece of paper, and invite them to write slogans or taglines for your brand or product.
  • Hang a canvas, and allow each guest to paint on it.
  • Cover the walls with white paper, and let the guests go crazy with the art – painting, drawing, colouring, etc.

There are so many ways to incorporate your guests' creativity into your event.


9. Provide Unique Food

Most people expect the "same old" food when they attend corporate or company events, so why not change things up and deliver something totally new and unusual?

catering, event ideas, ultimate experience

For example, why not have a popular local food truck cater your event, or hire a famous chef to deliver simple foods with an elegant flair. Set up a buffet, cake decorating station, sweet station, or any other unique dining options you can come up with. With our friends at CreateFood, you just can't go wrong.

A lot of your guests will be attending primarily for the free food and snacks, so give them a dish they will remember!


The ideas listed above are just a few ways to make your event truly unique, but we hope they will spark something creative in you to help you come up with amazing event ideas. We'd love to hear from you and find out how YOU made your event truly extraordinary.

Need help planning your event? Ultimate Experience has years of expertise planning out-of-the-box events, and has access to some of the best, most unique venues in London. With our help, you can make your event the talk of the town!